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Staying Competitive in the Gig Economy

4/5/2019

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by Samuel Gitukui

In the early days, people who worked as freelancers were viewed as being just a level away from being completely unemployed. Now in this modern age more and more people have turned to this cool and lucrative way of making a living.

Working as a freelancer certainly has its perks. Finding gigs allows you to work around your own time and to remain flexible.

However, if you think that gigs are up for grabs then think again. There are also hundreds of people who are aiming to get that gig that you have your eyes set on. In other words, the world of freelancing is full of competition.
This is how to remain competitive

Market your skills

Freelance working is all about offering skills to companies on short term basis which them means you should aim to put yourself in front of companies that are searching for these skills.

One great way to allow you to be seen and to market your skills is to register with multiple freelance sites.  Create a profile where need be and always ensure that you keep it updated with things that keep you ahead of your competition.

Do your research

Even while gigs are not going to be long term, employees will still expect top notch quality work. Do your homework and show a high level of understanding of the companies’ values and expectations and include this in your proposal.
Once the employer sees that you care about the company and its development, they are going to be more likely to offer you a job.

Offer excellent work

When you finally do get a job, you want to use it as a platform to get rehired. This is how to succeed in the gig economy. Companies do not enjoy constantly looking for someone to fill a position every so often so if you can offer the best quality work, you stand a chance to be rehired.

In fact, the majority of companies would like to have a person they always contact when they need their particular services. Go over and above what normal freelancers would do and set yourself apart.

Start off by getting to work earlier than most. When you have a deadline, always submit work before the deadline.
Be readily available and respond to messages and emails immediately. When the managers request something, always be willing to say yes. This puts you across as being reliable.

Ensure that you deliver on what you promise, and perform exceptionally. Perhaps one of the most important points to consider is, if you feel like you do not have the skills or time for a job, do not apply for it in the first place.

Don’t take things personal

Of course, you are not going to land every gig that you apply to. Sometimes you may get a response telling you that your application was denied. That’s part of being a freelancer. Always remain positive and keep applying for jobs and soon you will land the ideal one for your skill set.
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